Industry News American Made Furniture CNBC News flash on High End Furniture
 
 Posted By: Donald Timpanaro
 Posted On: Jul 25 2011 1:46PM

In less than two minutes Mike Hegedus succinctly explains the past, present, and future of the high end furniture industry in his Mike on America segment. Fewer high end furniture makers and craftsmen are making furniture in America and this means more manufacturing jobs are going overseas, particularly to Indonesia and the Philippines. The North Carolina workforce has seen a decrease of one third of the manufacturing jobs over the past decade. Indonesian mahogany furniture is highly sought after and all furniture made abroad meets the specific standards of the seller in America, but some people still want that “Made in America” stamp on the underside of their high-end furniture. And who can blame them? We are after all, a proud nation and one that has held the lead in all manufacturing industries since the industrial revolution. This video is set in North Carolina, which is the Furniture capital of the world, but Mike discovers that many companies do not make the furniture there anymore. What once were manufacturing companies are now marketing and distribution companies that sell furniture made in other countries. As the years go on, and other countries find ways to make the same quality product and make it at a fraction of the price, we must yield to these advances and embrace them. We will always search for that homemade familiarity, and that is why certain companies cater to both customers.
“The idea of selling your quality discount furniture through traditional dining room furniture retail stores is becoming less and less of a factor” is a line that could not be truer. Many companies are realizing that if you represent your product honestly and accurately, than there doesn’t need to be a brick and mortar showroom for customers. Another great point made at the end of the video is Mike’s Lesson, which is “to be successful, one must aim high”. Aim high on quality, design, and functionality, then the products will sell themselves and people will come to you. It doesn’t matter where your Chippendale chairs, partners desk, round mahogany dining table, or small accent tables are made as long as the quality of craftsmanship and material are there. AntiquePurveyor is uniquely positioned to offer both global Indonesian Handmade Furniture and that good ‘ol Stateside Craftsmanship. We are one of the few companies that are solely located in an online marketplace and do not incur high overhead which lowers the cost of our reproduction furniture. We are not the only company in this category of high quality/affordable pricing discount furniture online, but we were the only ones to have properly identified where the future of our industry was heading, in order to make the necessary corrections, and now we are ahead of the curve.
Please view the video Here, and let us know what you think! Share some comments and we promise to comment back!

http://www.cnbc.com/id/15840232?video=729384883&play=1
 
 
 

 
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